Briefs by Jojoe

You love the pastels? We give you the Sunnie thong in Lemon yellow! Our brand new colourway won’t last long! Benefitting from super soft recycled mesh fabrics and bonded seams, it’s the pastel comfort must have! Lemon yellow thong Recycled mesh Caged back No...

Basics? Babe, these are anything but. Turn up the heat (and your undie game) with the Ally Tanga Thong Duo in Black & Very Cherry. This isn’t your average underwear – this is your sass-in-a-drawer essential, reimagined in the colour of the season and...

Coral Pink contemporary Brazilian of dreams ! High waist, double straps and a keyhole back – the Indie Brazilian is a staple for your lingerie collection, now in Spot Mesh!  Coral Pink Recycled Spot mesh Breathable Strappy waist

Lemon Yellow contemporary Brazilian of dreams ! High waist double straps and a keyhole back – the Indie Brazilian is a must have this season! Lemon Yellow Recycled mesh Breathable Strappy waist Ethically made

Our mid-cut boy short in our gorgeous Stone Wash Blue colourway has a keyhole back - laser cut and made with bonded seams means no VPL! 

Flirty, fresh, and totally flattering                                                                               ...

Cute, cheeky, and oh-so comfy                                                                               ...

Give your basics the day off with this extra cute, caged Harley thong in a Silver Grey colourway! Ethically made and super comfortable, what’s not to love? Silver Grey colourway Caged back High leg design Lightweight No VPL

We know they are supercomfy (you`ve told us) so you should also know - they are ECO friendly, and that the seams are bonded - which almost eradicates that pesky VPL - whats not to fall in love with? We suggest pairing with Stevie...

Underwear that feels like nothing but still looks like everything? That’s the Ally Thong Duo in White & Mint. These everyday essentials were made for living in – whether you're bossing the boardroom or bingeing reality TV in bed (no judgment here). Designed with...

VPL? Never met her. Say hello to the low-key heroes of your top drawer. The Ally Thong Duo in Black & Blush is your daily dose of comfy with just the right amount of cheek. Designed to feel like a second skin (but way...